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World Yearbook of Education 2015 Elites Privilege and Excellence: The National and Global Redefinition of Educational Advantage

World Yearbook of Education 2015 Elites Privilege and Excellence: The National and Global Redefinition of Educational Advantage

This latest volume in the World Yearbook of Education Series focuses on educational elites and inequality focusing particularly on the ways in which established and emergent groups located at the top of the social hierarchy and power structure reproduce establish or redefine their position. The volume is organized around three main issues: analyzing the way in which parents students and graduates in positions of social advantage use their assets and capitals in relation to educational strategies and how these are different for old and new and cultural and economic elites; studying how elite institutions have adapted their strategies to take into account changes in the social structure in policy and in their institutional environment and exploring the impact of these strategies on educational systems at the national and global levels; mapping the new global dynamics in elite education and how new forms of 'international education' and 'transnational cultural capital' as well as new global educational elite pathways shape elite students’ identities status and trajectories. Making use of a social and an institutional approach as well as a focus on practices and policies the volume draws on research conducted on secondary schools and on higher education. In addition the global contributions within the book allow for a comparison and contrast of situations in different countries. This results in a comprehensive picture of common processes and national differences concerning advantage and excellence and a thorough examination of the impact of globalization on the strategies identities and trajectories of elite groups and individuals alongside more general cultural and economic processes. | World Yearbook of Education 2015 Elites Privilege and Excellence: The National and Global Redefinition of Educational Advantage

GBP 51.99
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Making a Difference in Marketing The Foundation of Competitive Advantage

Making a Difference in Marketing The Foundation of Competitive Advantage

Establishing a difference is the lynchpin of marketing. It can be achieved in many ways. The results can be magical and powerful: such as increasing with little expense the price of a little regarded fish from £0. 15 a kilo to £1. 00. As with many other disciplines which have great value this potency has often resulted in the discussion of marketing being prey to increasing complexity. This frequently intimidates those marketing could help. Often it is due to the touting of supposedly new paradigms given plausibility by conveniently invented metrics and an emphasis on the rational and conscious over the emotional and unconscious despite the latter aspects appearing to be the basis for much choice. This imbalance has been highlighted by recent insights from psychology neurology and behavioural economics. Rather than simply embracing these advances the focus of marketing has been on additional layers of intricacy and a weighting of emphasis towards means of communication further distancing marketing from its base. This book aims to cut through to the pivotal role of differentiation illustrated by case histories and the advances in the related fields referred to particularly the work of psychologists such as Daniel Kahneman. Unlike much writing on marketing it has tried to follow Einstein’s advice to be as simple as possible but no simpler. | Making a Difference in Marketing The Foundation of Competitive Advantage

GBP 56.99
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Graphic Design Learn It Do It

Graphic Design Learn It Do It

Graphic Design: Learn It Do It is an introduction to the fundamentals of graphic design and the Adobe Creative Cloud applications used to put these concepts into practice. This book is intended for production-oriented audiences those interested in the what why and how of graphic design. The what is effective graphic design a visual solution created using the design principles that stands out in a crowded marketplace. This discussion includes color theory typography and page layout. Focus on the why of design begins with the reasons why we communicate. Attention is paid to the purpose of the visual solution and to its audiences. The conversation highlights output options (print vs. onscreen) and their related file properties. The how of design addresses the stages of production and use of Adobe Photoshop CC Illustrator CC and InDesign CC to translate an idea into a visual solution. Following an overview of each application and its uses step-by-step exercises are provided to foster familiarity with each application’s workspace and its tools. These exercises provide opportunities to implement the design principles and to produce examples of work for a design portfolio. Key Features: Content based on over a decade’s worth of experience teaching graphic design Contemporary examples and online references Guided exercises for working in the Adobe Creative Cloud applications Photoshop CC Illustrator CC and InDesign CC Accompanying exercise files and supporting materials available for download from the book’s companion website Discussion questions and activities included at the end of chapters to expand the presented topics | Graphic Design Learn It Do It

GBP 49.99
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How Do Institutions Steer Events? An Inquiry into the Limits and Possibilities of Rational Thought and Action

How Do Institutions Steer Events? An Inquiry into the Limits and Possibilities of Rational Thought and Action

Theories of explanation in the social sciences vacillate between holism and individualism. Wettersten contends that this has been a consequence of theories of rationality which assume that rationality requires coherent theories to be shown to be true. Rejecting these traditional assumptions about rationality Wettersten claims that the traditional explanations of rationality have placed unrealistic demands on both individuals and institutions. Analysing the theories of Weber and Popper Wettersten shows that Popper made considerable progress in the theory of rationality but ultimately stayed too close to the ideas of Hayek he explains how this dilemma leads to difficulties in economics anthropology sociology ethics and political theory and constructs an alternative theory that rationality is critical problem-solving in institutional contexts. Wettersten contends that 'the critical consideration of theories followed by their improvement' dispenses with the need for justification and sees rationality as a social phenomena with an institutional basis. The main social advantages this view offers is that the degree of rationality individuals achieve may be increased by institutional reform without moralizing and that we can explain how institutions steer events insofar as we understand how they determine the problems which individuals seek to solve. It is argued that the central moral advantage of this view is that rationality is shown to be Spinozistic in the sense that it is natural and furthers morality and peace of mind. | How Do Institutions Steer Events? An Inquiry into the Limits and Possibilities of Rational Thought and Action

GBP 48.99
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How Do Families Cope With Chronic Illness?

How Do Families Cope With Chronic Illness?

Because chronic disorder is becoming an ordinary feature of family life and development understanding its impact has become critical. This volume and the conference proceedings it reports represents a major effort to examine the family's response to chronic physical or psychopathological illness in one or more of its members. Recent data are revising our notions of chronic illness. Evidence is mounting that chronic psychiatric disorders reflect in part abnormalities of brain structure and function. In this sense they are in part medical disorders. On the other hand a number of traditionally labeled medical disorders produce a broad range of psychological symptoms and are exquisitely sensitive to psychosocial influences. Families undergo a complex process of adaptation during which their response to stress and their fundamental beliefs about learning and parenting change. These beliefs endure and are difficult to alter. By examining the processes in a wide range of chronic conditions this volume helps to identify the common underlying processes of adaptation. The first three chapters concern the families' responses to disorders that are distinctly medical; the next three focus on families' responses to grey zone disorders or anomalies that appear early in life minor physical anomalies and communication handicaps; and one chapter focuses exclusively on schizophrenia. The last chapter reflects an effort to develop a model based on the experience of researchers with both psychiatric and medical illness. | How Do Families Cope With Chronic Illness?

GBP 46.99
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The Childhood Obesity Epidemic Why Are Our Children Obese—And What Can We Do About It?

The Childhood Obesity Epidemic Why Are Our Children Obese—And What Can We Do About It?

This title includes a number of Open Access chapters. Child obesity is a serious condition that affects children around the world in growing numbers. With obesity comes an increased risk of other chronic diseases as well making it even more important to understand and treat this condition from a variety of angles. This current volume seeks to understand the phenomenon of child obesity and presents a range of viewpoints on its prevalence causes and treatments. The different sections contained within explore the following topics: • The worldwide prevalence of childhood obesity and its growing effect on children• The causes of childhood obesity and the complex interactions of genetic environmental social and medical factors that contribute to its development• Proposed treatments some intervention-based and others that aim to change how food is marketed and sold to youthThis reference volume offers a comprehensive and thorough guide to a field that is rapidly expanding and points to new directions in research and public policy. Edited by a doctor with extensive experience as a researcher writer and medical practitioner The Childhood Obesity Epidemic is an authoritative and easy-to-use reference that provides resources for researchers in the field students and anyone who wishes to gain an overview to this important field of study. | The Childhood Obesity Epidemic Why Are Our Children Obese—And What Can We Do About It?

GBP 82.99
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Do I See Us Like You See Us? Consensus Agreement and the Context of Leadership Relationships A Special Issue of the European Journal of Wo

Do I See Us Like You See Us? Consensus Agreement and the Context of Leadership Relationships A Special Issue of the European Journal of Wo

The quality of relationships between leaders and followers continues to be a relevant topic for researchers and practitioners. The importance of that relationship cannot be overestimated because it is a lens through which followers view their entire work experience. Also the relationship between followers is considered vital for team functioning. To date there are many unanswered questions regarding various aspects of work relationships. This Special Issue contributes to the examination of the broader context of leader-member dyads. Contributions focus on consensus in follower perceptions of their leader and the level of agreement between leaders and followers on their shared relationship | Do I See Us Like You See Us? Consensus Agreement and the Context of Leadership Relationships A Special Issue of the European Journal of Wo

GBP 79.99
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Gendered Work in Asian Cities The New Economy and Changing Labour Markets

Gendered Work in Asian Cities The New Economy and Changing Labour Markets

Do the new Asian economies encourage gender equality? Ann Brooks provides a unique insight into this question by assessing the impact of the new economy and the changing labour market on women in Asia. Theoretical debates around globalization gender and social change are combined with empirical research on professional women in two cosmopolitan cities: Hong Kong and Singapore. The author's research shows that even in such cosmopolitan cities where women tend to have a strong advantage there is a 'new dynamic of inequality'. This makes the examination of women's labour market participation and ambition in these environments very different to previous research. The research is set against the backdrop of Southeast Asia more generally and international comparisons are also drawn. It will be of interest to scholars in sociology economics gender studies business studies and Asian studies. | Gendered Work in Asian Cities The New Economy and Changing Labour Markets

GBP 48.99
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Mixing with Impact Learning to Make Musical Choices

Mixing with Impact Learning to Make Musical Choices

In Mixing with Impact: Learning to Make Musical Choices Wessel Oltheten discusses the creative and technical concepts behind making a mix. Whether you’re a dance producer in your home studio a live mixer in a club or an engineer in a big studio the mindset is largely the same. The same goes for the questions you run into: where do you start? How do you deal with a context in which all the different parts affect each other? How do you avoid getting lost in technique? How do you direct your audience’s attention? Why doesn’t your mix sound as good as someone else’s? How do you maintain your objectivity when you hear the same song a hundred times? How do your speakers affect your perception? What’s the difference between one compressor and another? Following a clear structure this book covers these and many other questions bringing you closer and closer to answering the most important question of all: how do you tell a story with sound? | Mixing with Impact Learning to Make Musical Choices

GBP 48.99
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Business Model Innovation Concepts Analysis and Cases

Business Model Innovation Concepts Analysis and Cases

Rooted in strategic management research Business Model Innovation explores the concepts tools and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation globalization and an increasingly knowledge-intensive economy. Updated with all-new cases this second edition of the must-have for those looking to grasp the fundamentals of business model innovation explores the novel ways in which an organization can generate deliver and monetize benefits to customers. | Business Model Innovation Concepts Analysis and Cases

GBP 77.99
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A First Course in Logic

A First Course in Logic

A First Course in Logic is an introduction to first-order logic suitable for first and second year mathematicians and computer scientists. There are three components to this course: propositional logic; Boolean algebras; and predicate/first-order logic. Logic is the basis of proofs in mathematics — how do we know what we say is true? — and also of computer science — how do I know this program will do what I think it will? Surprisingly little mathematics is needed to learn and understand logic (this course doesn't involve any calculus). The real mathematical prerequisite is an ability to manipulate symbols: in other words basic algebra. Anyone who can write programs should have this ability.

GBP 59.99
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The Routledge Companion to the Practice of Christian Theology

The Routledge Companion to the Practice of Christian Theology

This Companion introduces readers to the practice of Christian theology covering what theologians do why they do it and what steps readers can take in order to become theological practitioners themselves. The volume aims to capture the variety of practices involved in doing theology highlighting the virtues that guide them and the responsibilities that shape them. It also shows that the description of these practices virtues and responsibilities is itself theological: what Christian theologians do is shaped by the wider practices and beliefs of Christianity. Written by a team of leading theologians the Companion provides a unique resource for students and scholars of theology alike. | The Routledge Companion to the Practice of Christian Theology

GBP 44.99
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Innovative Solutions What Designers Need to Know for Today's Emerging Markets

Innovative Solutions What Designers Need to Know for Today's Emerging Markets

Expanding into emerging markets brings with it a specific set of challenges for designing products and services. Not only do cultural differences play a role in what how and why customers behave the way they do but existing technologies distribution channels and the wants and needs of consumers become additional challenges when establishing market shares in the developing world. Innovative Solutions: What Designers Need to Know for Today's Emerging Markets describes the landscape of these new markets and discusses research and design methodologies tailored to them. Local designers and researchers offer insight directly from the depths of India China and other parts of the world. They take an in-depth look at user research methods in underserved communities new tools such as ecosystems mapping to define the elements impacting innovation and design decisions and methodologies to develop solution spaces based on the output from user research studies. The book then presents real-life examples through case studies and interviews. The case studies draw not only from the authors’ work with clients such as HP Labs Nokia Haier Philips Intel and A Piece of Pie but also from user experience and the results of innovation research across the globe. The interviews include conversations with leaders in innovation such as Roopa Purushothaman Tapan Parikh Ram Sehgal Steve Portigal Dmitry Volkov and Darelle van Greunen. A fascinating perspective of the users and ecosystem in emerging nations the book provides deeper insights on how a user-centered innovation and design approach has been applied in practical settings. Examining the challenges of innovating and designing for emerging markets it incorporates research and practice to explore new ways of uncovering the riches and opportunities in innovation and design for emerging markets. | Innovative Solutions What Designers Need to Know for Today's Emerging Markets

GBP 69.99
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Naturally Occurring Benzodiazepines Endozepines and their Receptors Implications for Benzodiazepine Therapy and Withdrawal

Naturally Occurring Benzodiazepines Endozepines and their Receptors Implications for Benzodiazepine Therapy and Withdrawal

Understanding and addressing the current opioid crisis requires knowledge of endogenous opioids (endorphins and enkephalins) but there is now evidence for a benzodiazepine crisis. Are there endogenous benzodiazepine-like substances—and what do they do? How do they affect antianxiety drugs and their adverse effects? Do they explain enigmatic prolonged benzodiazepine withdrawal syndrome? This book raises important questions about the clinical consequences of ignoring the existence of or understanding the potential influence of endogenous benzodiazepines on the therapeutic effect of benzodiazepines their adverse effects and the problems of withdrawal from them and other benzodiazepine receptor agonists. FEATURES Discusses endogenous benzodiazepine-like substances—what do they do and do they affect antianxiety drugs and their adverse effects? Presents information on enigmatic prolonged benzodiazepine withdrawal syndrome Describes the compounds acting at the BDZ binding sites both exogenous (classical BDZ drugs and BDZ from food and plants) and endogenous (endozepines) Assesses the putative interactions in physiology pathology and pharmacology of the compounds acting at the BDZ binding sites Dr. Raffa is Adjunct Professor at the University of Arizona College of Pharmacy and Professor Emeritus at Temple University School of Pharmacy. He has co-authored or edited several books on pharmacology and thermodynamics is a co-editor of two journals is a past president of the Mid-Atlantic Pharmacology Society and is the recipient of research and teaching awards. Dr. Amantea is Associate Professor of Pharmacology at the Department of Pharmacy Health and Nutritional Sciences of the University of Calabria (Italy) where she is the leader of the Stroke Research Unit at the Section of Preclinical and Translational Pharmacology operating in the frame of the Italian Stroke Organization (ISO) Basic Science. She is a member of the Editorial Board and the Guest Editor of the 2016 Neuroscience section of Current Opinion in Pharmacology (Elsevier) and the founder and the editor of the CRC Press Frontiers in Neurotherapeutics series. | Naturally Occurring Benzodiazepines Endozepines and their Receptors Implications for Benzodiazepine Therapy and Withdrawal

GBP 64.99
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Mathematics of Keno and Lotteries

Mathematics of Keno and Lotteries

Mathematics of Keno and Lotteries is an elementary treatment of the mathematics primarily probability and simple combinatorics involved in lotteries and keno. Keno has a long history as a high-advantage high-payoff casino game and state lottery games such as Powerball are mathematically similar. MKL also considers such lottery games as passive tickets daily number drawings and specialized games offered around the world. In addition there is a section on financial mathematics that explains the connection between lump-sum lottery prizes (as with Powerball) and their multi-year annuity options. So-called winning systems for keno and lotteries are examined mathematically and their flaws identified.

GBP 52.99
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The Nonprofit Human Resource Management Handbook From Theory to Practice

The Nonprofit Human Resource Management Handbook From Theory to Practice

As an increasing number of individuals go to work in the nonprofit sector nonprofit managers need support on how best to build their human resource management capacity. They need to know what systems to examine what questions to ask and how to ensure they are managing people in a legal manner and as effectively as possible given their particular resource constraints. Important questions include: Do we have a clear philosophy one that aligns with our nonprofit mission and values and allows us to treat our employees as the professionals they are? How do we select develop and retain the best people who will produce high value high performance work and how do we do so with limited resources? How do we effectively manage our mix of volunteers and paid staff? What do we need to consider to ensure diverse people work together in a harmonious fashion? With all-new chapters written by the top scholars in the field of nonprofit HRM these are but a few of the many questions that are addressed in this timely volume. These scholars delve into their particular areas of expertise offering a comprehensive look at theories and trends; legal and ethical issues; how to build HRM from recruitment management labor relations to training and appraisal; as well as topics in diversity technology and paid versus volunteer workforce management. This essential handbook offers all core topic coverage as well as countless insider insights additional resource lists and tool sets for practical application. With chapters grounded in existing research but also connecting research to practice for those in the field The Nonprofit Human Resource Management Handbook will be required reading for a generation of scholars students and practitioners of nonprofit human resource management. | The Nonprofit Human Resource Management Handbook From Theory to Practice

GBP 69.99
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Mathematics and Statistics for the Quantitative Sciences

Mathematics and Statistics for the Quantitative Sciences

Mathematics and Statistics for the Quantitative Sciences was born from a radical reimagining of first-year mathematics. While calculus is often seen as the foundational mathematics required for any scientist this often leads to mathematics being seen as some ultimately useless hoop that needs to be jumped through in order to do what someone really wants to do. This sentiment is everywhere at every level of education. It even shows up in how people stereotype mathematics courses. What this book aims to do therefore is serve as a foundational text in everyday mathematics in a way that is both engaging and practically useful. The book seeks to teach the mathematics needed to start to answer fundamental questions like ‘why’ or ‘how’. Why do we only need to take census data once every few years? How do we determine the optimal dosing of a new pharmaceutical without killing people in the process? Or more generally what does it even mean to be average? Or what does it mean for two things to actually be different? These questions require a different way of thinking — a quantitative intuition that goes beyond rote memorization and equips readers to meet the quantitative challenges inherent in any applied discipline. Features Draws from a diverse range of fields to make the applications as inclusive as possible Would be ideal as a foundational mathematical and statistical textbook for any applied quantitative science course

GBP 74.99
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The Craft of Political Research

The Craft of Political Research

The Craft of Political Research is a non-technical introduction to research design and analysis in political science emphasizing the choices we make when we design a research project and analyze its results. The book’s approach centers on asking an interesting research question and then designing inquiry into the question so as to eliminate as many alternative explanations as possible. How do we develop theory and what constitutes a good research question? How do we develop measures and gather evidence to answer a question? How do we analyze our findings? Students will be introduced to such topics as multidimensional concepts levels of measurement validity reliability random and non-random measurement error sampling case selection causality experimental and quasi-experimental design statistical inference and regression and correlation analysis. Throughout the emphasis is on understanding the back story of analysis — why do we measure in a particular way why do we choose one design as against another why do we conduct our analysis as we do. Emphasizing the internal logic of research methods and the collaborative nature of the research process the greatest strength of the book is its clarity and the large range of political science examples it provides. It works at a conceptual level seeking an understanding of the principles that underlie techniques and the reasons that we choose them. New to this edition: Updated and international examples from the US UK Latin America and China amongst others and international organizations such as the World Bank and the United Nations. New section Reading Political Science reviews sources of published political research with some broad principles for how to find good sources and advises students on what to look for in reading a research report New section Gathering Accurate Information reviews published sources of data such as UNESCO and offers advice about how to use such sources. It advises students on how to gather data in personal interviews and it acquaints them with publicly available data sets for secondary analysis. Online material featuring revised learning objectives for each chapter and a new section offering projects and questions for each chapter.

GBP 66.99
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Polymer Photogravure A Step-by-Step Manual Highlighting Artists and Their Creative Practice

Polymer Photogravure A Step-by-Step Manual Highlighting Artists and Their Creative Practice

Polymer Photogravure: A Step-by-Step Manual Highlighting Artists and Their Creative Practice is a three-part book on the non-toxic process of making ink-on-paper intaglio prints from continuous-tone photographs using water-etched photopolymer plates. Author Clay Harmon provides clear and easy to understand instructions that will enable anyone to successfully make a photogravure print. By quantifying the sensitometric behavior of polymer plates Harmon has developed a methodical approach which will enable a new printmaker to produce plates in their own studio with a minimum of time and wasted materials. Section One provides a straightforward guide to setting up the polymer photogravure studio. Section Two covers a step-by-step method of making the print from start to finish. Section Three showcases contemporary artists’ works illustrating the variety and artistic breadth of contemporary polymer intaglio printmaking. The works in these pages range from monochrome to full color and represent a variety of genres including still lifes portraits nudes landscapes urban-scapes and more. Featuring over 30 artists and 200 full-color images Polymer Photogravure is a most comprehensive overview of this printmaking process in print. Key topics covered include: Studio safety Equipment and supplies evaluated from both a cost and utility point of view A brief discussion of the types of ink-based printing Aquatint screen considerations Image preparation and positive printing on inkjet printers Paper preparation A simple and efficient polymer plate calibration process that minimizes wasted time and materials A straightforward inking wiping and printing method Advanced printing techniques such as chine collé à la poupée and printing on wood Troubleshooting guide to platemaking and printing problems Tips on editioning and portfolios A visual survey of the range of artistic expression practiced by contemporary artists Sources for supplies and recommended reading Polymer photogravure plates enable an artist to use an almost-infinite range of image color and papers to make a print. The finished prints are extremely archival consisting of only ink and paper. With Harmon’s instructions continuous tone intaglio prints are within the reach of all. | Polymer Photogravure A Step-by-Step Manual Highlighting Artists and Their Creative Practice

GBP 51.99
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Introduction to Facility Management

Introduction to Facility Management

Introduction to Facility Management is a comprehensive introduction to the dynamic and diverse field of facility management (FM). It answers questions such as: What is facility management? What does a facility management professional do? How can we classify facility management products and services? How do you set up a facility management organisation? How do you manage service processes using a master dashboard? Reflecting on current events the book defines new and exciting roles for facility management professionals. This first international edition of the bestselling Dutch Basisboek Facility Management describes global trends and developments and international FM-standards and practices. With contributions of thought leaders such as Diane Levine Jens Schlüter Michiel Bakker Elizabeth Nelson Nicolas White and Susanne Balslev Nielson Introduction to Facility Management is the first international book on facility management which is supplemented and commented on by facility management teachers and practitioners; intriguingly and enthusiastically describes the full scope of the FM-profession; provides a theoretical framework and insight into FM-practice.

GBP 59.99
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Agriculture and East-west European Integration

Agriculture and East-west European Integration

This title was first published in 2000: This volume analyzes key issues of the process of integrating Central and Eastern European countries with the European Union related to agriculture. The issues include the comparative advantage of CEEC agriculture and its development under various accession policy scenarios; the likely policy developments in both the CEECs and the EU based on economic social and political economy considerations; the expected economic impacts and adjustment costs for the agro-food sector under various policy outcomes; the most important constraints for integration including policy convergence issues and internal constraints; and how integration will potentially affect trade and labour flows in the Union. The country combines detailed country-specific and region-wide empirical and theoretical analysis. | Agriculture and East-west European Integration

GBP 74.99
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Data-Driven Public Relations Research 21st Century Practices and Applications

Data-Driven Public Relations Research 21st Century Practices and Applications

The public relations industry is undergoing a revolution in using data to define promotional programs to measure influence and to address the needs of clients with more precision than ever. Applying tools that range from online surveys to social-media listening to applying big data with sophisticated algorithms today’s PR professionals are data-driven in virtually everything they do. Data-Driven Public Relations Research is the first book for PR students and practitioners to offer an overview of these new practices as well as a glimpse into the future of these new applications including big data and some of the applications from real-world PR campaigns and strategic planning. It includes contemporary cases involving brand name companies who are blazing new trails in the use of metrics in public relations. This book presents a practical accessible approach that requires no prior training or experience with easy to follow step-by-step measurement examples from existing campaigns. Using Excel the book enables readers to export lessons from the classroom to the office where use of statistical packages is rare and can give PR practitioners the advantage over competitors. This pragmatic approach helps readers apply metrics to PR problems such as: Finding the best target audiences Understanding audience communication needs and preferences How best to present research outcomes How to manage major projects with specialized research firms. Accompanying electronic resources for the book include sample answers to the book’s discussion questions PowerPoint lecture slides for instructors and sample research exercises using Excel. | Data-Driven Public Relations Research 21st Century Practices and Applications

GBP 51.99
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Mapping Foreign Correspondence in Europe

Mapping Foreign Correspondence in Europe

The book studies the current trends of foreign correspondence in Europe. The EU’s expansion has had abundant effects on news coverage and some of the European capitals have become home to the biggest international press corps in world. So who are these professional strangers stationed in Europe and how do they try to make their stories that are clearly important in today’s interconnected world interesting for viewers and readers?This book represents the first Pan-European study of foreign correspondents and their reporting. It includes chapters from 27 countries and it aims to study them and the direction flow and pattern of their coverage as well as answer questions regarding the impact of new technologies on the quantity frequency and speed of their coverage. Do more sophisticated communications tools yield better international news coverage of Europe? Or does the audience’s increasing apathy and the downsizing of the foreign bureaus offset these advances? And how do the seemingly unstoppable media trends of convergence commercialization concentration and globalization affect the way Europe and individual European countries are reported? | Mapping Foreign Correspondence in Europe

GBP 46.99
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