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Cheer and Loathing Scattered Ramblings on Indie Animation

Cheer and Loathing Scattered Ramblings on Indie Animation

One of the most acclaimed writers in animation returns with this informal sequel to his previous books on indie animation Unsung Heroes of Animation Animators Unearthed and Mad Eyed Misfits. In this collection award-winning writer Chris Robinson looks at a wide range of films topics (sex censorship cultural politics programming felt gifs VR dogs) and filmmakers (Masaaki Yuasa Xi Chen Gil Alkabetz Jacques Drouin Bordo Rosto Joaquín Cociña Cristóbal León George Schwizgebel Lizzy Hobbs Andreas Hykade Leah Shore and many others). Eclectic brief fiery and opinionated Robinson’s gonzo-tinged writing will amuse confuse annoy and maybe even inspire while hopefully introducing readers to the wonders of independently-produced animation. | Cheer and Loathing Scattered Ramblings on Indie Animation

GBP 52.99
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Modern Fisheries Engineering Realizing a Healthy and Sustainable Marine Ecosystem

Modern Fisheries Engineering Realizing a Healthy and Sustainable Marine Ecosystem

Modern Fisheries Engineering: Realizing a Healthy and Sustainable Marine Ecosystem is a compendium of the latest and most cutting-edge information on the diversity of technical aspects associated with Fisheries Engineering. Expanding on presentations given at the International Conference on Fisheries Engineering (ICFE) held in Nagasaki in 2019 it aims to encourage and inspire future generations of young researchers in the field. Topics include artificial reefs ocean ranching fishing gear developments modern monitoring technologies and other subjects related to the latest practices for conducting efficient sustainable fishing. This volume brings together world authorities to address a critically important topic with a fresh and modern approach that includes the latest development in environmental and fisheries science. | Modern Fisheries Engineering Realizing a Healthy and Sustainable Marine Ecosystem

GBP 69.99
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So Many Snakes So Little Time Uncovering the Secret Lives of Australia’s Serpents

So Many Snakes So Little Time Uncovering the Secret Lives of Australia’s Serpents

Snakes are creatures of mystery arousing fear in many people but fascination in a few. Recent research has transformed our understanding of the behaviour and ecology of these animals revealed their important roles in diverse ecosystems and discovered new and effective ways to conserve their populations and to promote coexistence between snakes and people. One of the leading contributors to that scientific revolution has been Prof Rick Shine. Based in Australia whose snake fauna is diverse and often dangerous his experiences and anecdotes will inspire a new generation of serpent scientists. Spellbinding stories highlight the challenges frustrations and joys of discovery and give the reader a greater appreciation of these often-slandered slithering reptiles. Key Features Documents the important role played by a preeminent herpetologist. Focuses on research conducted in Australia especially on snakes. Summarizes highly influential conservation studies. Explores the ways in which research has deepened our understanding of snakes. | So Many Snakes So Little Time Uncovering the Secret Lives of Australia’s Serpents

GBP 31.99
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The Ups and Downs in Drug Design Adventures in Medicinal Chemistry

The Ups and Downs in Drug Design Adventures in Medicinal Chemistry

The Ups and Downs in Drug Design: Adventures in Medicinal Chemistry highlights the necessity for an integrative approach in medicinal chemistry and chemical biology. As medicinal chemistry is not a monolithic science it is important to emphasize the other various disciplines that are required for successful drug design. This book presents the author’s own personal experience in this field and describes the ups and downs that come with drug discovery. It is an excellent companion text for graduate and postgraduate students who would like further insight into the parameters of drug design including the challenges that come with the project. Key Features Illustrates real-life examples in medicinal chemistry Integrates the use of physical chemical and biological concepts that are important in drug design Highlights the ups and downs that come with drug discovery Aims to inspire students who may be struggling with the challenges and thought process in drug design Intends to be an excellent companion text for graduate and postgraduate students | The Ups and Downs in Drug Design Adventures in Medicinal Chemistry

GBP 105.00
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Introduction to Sustainability for Engineers

Introduction to Sustainability for Engineers

Introduction to Sustainability for Engineers aims to incorporate sustainability into curricula for undergraduate engineering students. The book starts with an introduction to the concept of sustainability outlining core principles for sustainable development to guide engineering practice and decision making including key tools aimed at enabling measuring and communicating sustainability. It also describes concepts as life cycle assessment environmental economics related institutional architecture and policy framework business context of sustainability and sustainable buildings and infrastructure. Appendices at the end of the book presents a summary of key concepts strategies and tools introduced in the main text. Five Key Benefits: A comprehensive textbook for engineering students to develop competency in sustainability. Presents a framework for engineers to put sustainability into practice. Presents the link between sustainability and the design process. It shows the application of a sustainable engineering design process for putting sustainability into practice. There are well woven case studies and links to websites for learning in various engineering disciplines. Includes challenging exercises at the end of each chapter that will inspire students and stimulate discussion in the class.

GBP 99.99
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Edible Oils Extraction Processing and Applications

Edible Oils Extraction Processing and Applications

Global oilseeds industry is expected to expand in the future but would also constitute a platform for a variety of other products from processing waste such as protein meals and aromatic compounds. Edible Oils: Extraction Processing and Applications intends to present up to date technologies that are currently used for the extraction and refining of Edible Oils while proposing potential applications for its derivatives. This contribution pushes to consider market transformation driven by environmental concerns and customer’s envy to bring quality attributes energy efficiency and waste disposal into the heart of innovation. This work is aimed at professionals and academics including researchers engineers and managers engaged in food and green engineering disciplines and ambitions to stand as a reference for students and lecturers. The readers will find a wealth of knowledge about the fundamentals of unit operations such as extraction and separation while presenting concepts of biorefinery for product and value creation from certain edible seeds. Novelties includes novel approaches for green solvent development in extraction and examples of life cycle assessment of production systems for certain vegetable oils comprising product service and waste management systems. Furthermore this book focuses attention to production processing and current applications of palm oil as an important commodity in Asia and addresses global market changes and important factors that influence its future prospects. | Edible Oils Extraction Processing and Applications

GBP 170.00
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Wood Adhesives

Wood Adhesives

Wood adhesives are of tremendous industrial importance as more than two-thirds of wood products in the world today are completely or partially bonded together using a variety of adhesives. Adhesive bonding offers many advantages over other joining methods for wood components and there has been a great deal of R& D activity in devising new wood adhesives or improving the existing ones. The modern mantra in all industrial sectors is: think green go green which has attracted much attention in the wood adhesive industry. Therefore there is also a lot of research activity in synthesizing environmentally benign and human-friendly wood adhesives. This book is divided into four parts: Part 1: Fundamental Adhesion Aspects in Wood Bonding; Part 2: Synthetic Adhesives; Part 3: Environment-friendly adhesives; and Part 4: Wood Welding and General Paper. It addresses many different types of wood adhesives as well as bonding (welding) of wood components without adhesives a more recent development. The information contained in this book is valuable for individuals engaged in all aspects of wood adhesion and adhesives and hopefully will inspire new ideas in wood adhesives a topic of vital industrial importance.

GBP 56.99
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Advancing Diversity Inclusion and Social Justice Through Human Systems Engineering

Advancing Diversity Inclusion and Social Justice Through Human Systems Engineering

Winner of the Outstanding Academic Title recognition by Choice for the 2020 OAT Awards. The Choice OAT Award represents the highest caliber of scholarly titles that have been reviewed by Choice and conveys the extraordinary recognition of the academic community. Advancing Diversity Inclusion and Social Justice through Human Systems Engineering highlights how scholars and practitioners of HSE (inclusively defined to span many fields) can apply their theories and methods to understand and support healthy communities include and empower diverse populations and inspire strategies for a more inclusive future. This volume brings together experts from human factors ergonomics psychology human-computer interaction and more to demonstrate how these fields can be applied to societal challenges and solutions. Through a blend of research reports literature reviews and personal narratives this volume explores these issues from the individual to the global scale across diverse populations and across multiple continents. Features Draws upon human factors and ergonomics theories and methods to evaluate understand and confront systemic threats to inclusion and social justice Offers actionable methodologies strategies and recommendations for conducting human-centered research design and training with marginalized or vulnerable populations Offers a venue for reporting and reconsidering the work of human factors and ergonomics from the perspectives of diversity inclusion and social justice

GBP 150.00
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Game Dev Stories Volume 2 More Interviews About Game Development and Culture

Game Dev Stories Volume 2 More Interviews About Game Development and Culture

Game Dev Stories: Interviews About Game Development and Culture Volumes 1 and 2 are a collection of interviews from renowned author David L. Craddock as he explores all corners of the video game industry. Collected from the author's archives Game Dev Stories gathers conversations with individuals from all corners of the industry: Who they are the paths they paved and their contributions to this multibillion-dollar industry. This text offers viewpoints from well-known individuals like John Romero Tom Hall and Matt Householder. From artists and writers to programmers and designers Game Dev Stories offers amazing insights and understanding to what occurs behind the screens of your favorite games and may help inspire future game developers in pursuing their dreams. Author Bio David L. Craddock writes fiction nonfiction and grocery lists. He is the author of over a dozen nonfiction books about video game development and culture including the bestselling Stay Awhile and Listen series Arcade Perfect: How Pac-Man Mortal Kombat and Other Coin-Op Classics Invaded the Living Room and fiction for young adults including The Dumpster Club and Heritage: Book One of the Gairden Chronicles. Find him online @davidlcraddock on Twitter. | Game Dev Stories Volume 2 More Interviews About Game Development and Culture

GBP 38.99
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Liquid Detergents

Liquid Detergents

A bestseller in its first edition Liquid Detergents Second Edition captures the most significant advances since 1996 maintaining its reputation as a first-stop reference in all fundamental theories practical applications and manufacturing aspects of liquid detergents. Featuring new material and updates in every chapter the book expands its coverage of emulsions to include nanoemulsions adds new data to elucidate the rheology of current commercial detergent raw materials as compared to finished products and offers a more complete theoretical treatment of the aggregation in non-aqueous solvents. The book now covers all rheology modifiers and thickeners for detergent applications antibacterial and sensorial light-duty liquid products color/fabric care and wrinkle reduction in heavy-duty liquid detergents and household cleaning wipes in specialty liquid household surface cleaners. Rewriting the chapters on the latest improvements and growing benefits in fabric softeners liquid hand soaps and body washes and shampoos and conditioners the latter contains extensive summaries of patents for various new products and technologies. The final chapter dedicated to the manufacturing of liquid detergents offers a discussion on continuous vs. batch processes and micro-contamination. The most comprehensive guide of its kind Liquid Detergents Second Edition is a balanced and practical reference that will continue to inspire students researchers chemists and product developers in detergent industry surfactant science and industrial chemistry.

GBP 44.99
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Handbook of Primary Care Ethics

Handbook of Primary Care Ethics

With chapters revolving around practical issues and real-world contexts this Handbook offers much-needed insights into the ethics of primary healthcare. An international set of contributors from a broad range of areas in ethics and practice address a challenging array of topics. These range from the issues arising in primary care interactions to working with different sources of vulnerability among patients from contexts connected with teaching and learning to issues in relation to justice and resources. The book is both interdisciplinary and inter-professional including not just ‘standard’ philosophical clinical ethics but also approaches using the humanities clinical empirical research management theory and much else besides. This practical handbook will be an invaluable resource for anyone who is seeking a better appreciation and understanding of the ethics ‘in’ ‘of’ and ‘for’ primary healthcare. That includes clinicians and commissioners but also policymakers and academics concerned with primary care ethics. Readers are encouraged to explore and critique the ideas discussed in the 44 chapters; whether or not readers agree with all the authors’ views this volume aims to inform educate and in many cases inspire. Chapter 4 of this book is freely available as a downloadable Open Access PDF at http://www. taylorfrancis. com under a Creative Commons Attribution (CC-BY) 4. 0 license. | Handbook of Primary Care Ethics

GBP 44.99
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Introduction to Systems Ecology

Introduction to Systems Ecology

Possibly the first textbook to present a practically applicable ecosystems theory Introduction to Systems Ecology helps readers understand how ecosystems work and how they react to disturbances. It demonstrates—with many examples and illustrations—how to apply the theory to explain observations and to make quantitative calculations and predictions. In this book Sven Erik Jørgensen takes a first step toward integrating thermodynamics biochemistry hierarchical organization and network theory into a holistic theory of systems ecology. The first part of the book covers the laws of thermodynamics and the basic biochemistry of living organisms as well as the constraints they impose on ecosystems. To grow and develop however ecosystems have to evade these thermodynamic and biochemical constraints so the second part of the book discusses the seven basic properties that enable ecosystems to grow develop and survive:They are open systems far from thermodynamic equilibrium. They are organized hierarchically. They have a high diversity. They have high buffer capacities toward changes. Their components are organized in cooperative networks which allows for sophisticated feedback regulation mechanisms and higher efficiencies. They contain an enormous amount of information embodied in genomes. They have emerging system properties. This timely textbook also looks at how systems ecology is applied in integrated environmental management particularly in ecological modeling and engineering and in the assessment of ecosystem health using ecological indicators. Acknowledging that there is still much room for improvement it will inspire ecologists to develop a stronger and more widely applicable ecosystem theory.

GBP 48.99
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Quantitative Biology From Molecular to Cellular Systems

Quantitative Biology From Molecular to Cellular Systems

Quantitative methods are revolutionizing modern molecular and cellular biology. Groundbreaking technical advances are fueling the rapid expansion in our ability to observe as seen in multidisciplinary studies that integrate theory computation experimental assays and the control of microenvironments. Integrating new experimental and theoretical methods Quantitative Biology: From Molecular to Cellular Systems gives both new and established researchers a solid foundation for starting work in this field. The book is organized into three sections:Fundamental Concepts covers bold ideas that inspire novel approaches in modern quantitative biology. It offers perspectives on evolutionary dynamics system design principles chance and memory and information processing in biology. Methods describes recently developed or improved techniques that are transforming biological research. It covers experimental methods for studying single-molecule biochemistry small-angle scattering from biomolecules subcellular localization of proteins and single-cell behavior. It also describes theoretical methods for synthetic biology and modeling random variations among cells. Molecular and Cellular Systems focuses on specific biological systems where modern quantitative biology methods are making an impact. It incorporates case studies of biological systems for which new concepts or methods are increasing our understanding. Examples include protein kinase at the molecular level the genetic switch of phage lambda at the regulatory system level and Escherichia coli chemotaxis at the cellular level. In short Quantitative Biology presents practical tools for the observation modeling design and manipulation of biological systems from the molecular to the cellular levels. | Quantitative Biology From Molecular to Cellular Systems

GBP 51.99
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Think Like a UX Researcher How to Observe Users Influence Design and Shape Business Strategy

Think Like a UX Researcher How to Observe Users Influence Design and Shape Business Strategy

Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. You’ll discover how to plan and conduct UX research analyze data persuade teams to take action on the results and build a career in UX. The book will help you take a more strategic view of product design so you can focus on optimizing the user’s experience. UX Researchers Designers Project Managers Scrum Masters Business Analysts and Marketing Managers will find tools inspiration and ideas to rejuvenate their thinking inspire their team and improve their craft. In this newly revised Second Edition the authors have added six new essays that look at how UX research methods have changed in the last few years why remote methods should not be the only tools you use what to do about difficult test participants how to improve your survey questions how to identify user goals when you can’t directly observe users and how understanding your own epistemological bias will help you become a more persuasive UX researcher. Key Features Provides a dive-in-anywhere book that offers practical advice and topical examples. Includes thought triggers exercises and scenarios to test your knowledge of UX research. Features workshop ideas to build a development team’s UX maturity. Discusses war stories from seasoned researchers to show you how UX research methods can be tailored to your own organization. | Think Like a UX Researcher How to Observe Users Influence Design and Shape Business Strategy

GBP 48.99
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Industrial Wireless Sensor Networks Applications Protocols and Standards

Industrial Wireless Sensor Networks Applications Protocols and Standards

The collaborative nature of industrial wireless sensor networks (IWSNs) brings several advantages over traditional wired industrial monitoring and control systems including self-organization rapid deployment flexibility and inherent intelligent processing. In this regard IWSNs play a vital role in creating more reliable efficient and productive industrial systems thus improving companies’ competitiveness in the marketplace. Industrial Wireless Sensor Networks: Applications Protocols and Standards examines the current state of the art in industrial wireless sensor networks and outlines future directions for research. What Are the Main Challenges in Developing IWSN Systems? Featuring contributions by researchers around the world this book explores the software and hardware platforms protocols and standards that are needed to address the unique challenges posed by IWSN systems. It offers an in-depth review of emerging and already deployed IWSN applications and technologies and outlines technical issues and design objectives. In particular the book covers radio technologies energy harvesting techniques and network and resource management. It also discusses issues critical to industrial applications such as latency fault tolerance synchronization real-time constraints network security and cross-layer design. A chapter on standards highlights the need for specific wireless communication standards for industrial applications. A Starting Point for Further Research Delving into wireless sensor networks from an industrial perspective this comprehensive work provides readers with a better understanding of the potential advantages and research challenges of IWSN applications. A contemporary reference for anyone working at the cutting edge of industrial automation communication systems and networks it will inspire further exploration in this promising research area. | Industrial Wireless Sensor Networks Applications Protocols and Standards

GBP 74.99
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Insects and Society

Insects and Society

Recommended in CHOICE February 2021 Insects are all around us outweighing humanity by 17 times. Many are nuisances; they compete with us for food and carry some of our most devastating diseases. Many common pests have been transported worldwide by humans. Yet some recent reports suggest dramatic declines in some important groups such as pollinators and detritivores. Should we care? Yes we should. Without insect pollinators we’d lose 35% of our global food production; without detritivores we would be buried in un-decayed refuse. Insects are also critical sources for nutritional medical and industrial products. A world without insects would seem a very different and unpleasant place. So why do insects inspire such fear and loathing? This concise full-color text challenges many entrenched perceptions about insect effects on our lives. Beginning with a summary of insect biology and ecology that affect their interactions with other organisms it goes on to describe the various positive and negative ways in which insects and humans interact. The final chapters describe factors that affect insect abundance and approaches to managing insects that balance their impacts. The first textbook to cater directly to those studying Insect and Society or Insect Ecology modules this book will also be fascinating reading for anyone interested in learning how insects affect human affairs and in applying more sustainable approaches to managing insects. This includes K-12 teachers undergraduate students amateur entomologists conservation practitioners environmentalists as well as natural resource managers land use planners and environmental policy makers. | Insects and Society

GBP 49.99
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The Profession and Practice of Horticultural Therapy

The Profession and Practice of Horticultural Therapy

The Profession and Practice of Horticultural Therapy is a comprehensive guide to the theories that horticultural therapists use as a foundation for their practice and provides wide-ranging illustrative models of programming. This book aims to enhance understanding and provide insight into the profession for both new and experienced practitioners. It is directed to students in the field along with health care and human service professionals to successfully develop and manage horticultural therapy programming. The book is organized into four sections: an overview of the horticultural therapy profession theories supporting horticultural therapy use models for programs and tools for the therapist. Areas of focus include: Overview of the profession including the knowledge skills and abilities needed to practice Discussion of related people-plant endeavors and theories supporting horticultural therapy Issues within the profession of horticultural therapy including employment models professionalism and ethics and credentials Characteristics and implementation of therapeutic vocational and wellness program models Accommodations and adaptive techniques to best serve the needs of all participants Strategies for assessment and documentation for horticultural therapy intervention Issues for managing programs including how horticultural therapy programs collaborate with other disciplines determining program costs and budget managing staff and growing spaces and conducting program evaluations Horticultural therapy serves the needs of the whole individual when practitioners have a broad and deep comprehension of the theories techniques and strategies for effective program development and management. The Profession and Practice of Horticultural Therapy provides relevant and current information on the field with the intent to inspire best practices and creative effective programs.

GBP 42.99
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Emotion in the Design Process Intrinsic Factors on Emotion Management for Decision-making

Emotion in the Design Process Intrinsic Factors on Emotion Management for Decision-making

Manipulating the design process can be a stressful learning experience and it can be difficult to decide how to resolve design problems. This book explores and illustrates the close relationship between emotion and the design process by using new models and perspectives under the umbrella of ‘design and emotion’. This book reveals that a greater understanding of design and emotion can inspire design students to explore how emotion can affect their decision-making and design processes. It enables the reader to develop methods to control their emotions to make effective decisions and strengthen their ability to manipulate the design process. Emotion in the Design Process features a study that develops a design process model to make the decision-making processes more transparent. With a focus on the investigation of the ‘intrinsic factors’ this book features quantitative and qualitative research methods. Underpinned by deep-level research the book outlines the strengths and limitations of the study and reveals the findings to create decision-making models where emotion is considered. Case studies are included to show the theories in practice. By reading this book design students who can be confused by the design process will be able to grasp it and learn to regulate their emotions as a result whilst also producing better designers that can improve the overall quality and standard of the design industry. As such this book will appeal most to students researchers and academics in any field where design is a key task. It will also be of interest to anyone interested in Design and Emotion Kansei Design and Engineering and Design and Technology. | Emotion in the Design Process Intrinsic Factors on Emotion Management for Decision-making

GBP 82.99
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Synergic Influence of Gaseous Particulate and Biological Pollutants on Human Health

Synergic Influence of Gaseous Particulate and Biological Pollutants on Human Health

Synergic Influence of Gaseous Particulate and Biological Pollutants on Human Health is a unique merger of two divergent parts. The first part is a presentation of the existing knowledge on the characteristics of basic air pollutants and their documented impact on human health. The focus is on the main gaseous airborne particles (including fiber particles) and biological pollutants. The first part is a literature review conducted by the authors who are actively engaged in studying the described pollutants. The second part contains a study of methods used for the evaluation and prognosis of health effects to exposure to particular pollutants. Most of the chapters of this book go beyond the well-documented solid facts and contain the authors' own evaluation of the utility and limitations of particular methods as well as their suggestions for further studies. The reader who manages to wade through this part is sure to understand that the main drawback of the described methods is the impossibility to precisely assess the health effects of exposure to the combination of a few/many air pollutants while one of the biggest problems is the effect of synergy. The last chapters of the book focus on the attempts to consider the effect of synergy and the analysis of the tedious work of many researchers to construct the tools enabling to some extent the prognosis of the health effects of simultaneous exposure to many air pollutants. The book also reveals the synergism of pollutants and social problems reinforcing the adverse health effect of the population living not only in highly industrialized areas but also in postindustrial areas. According to the authors the construction of suitable tools which would at least partially allow for the evaluation of the collective impact of social factors and the conglomerate of the air pollutants on health of particular communities constitutes a great challenge and may inspire t

GBP 59.99
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CRC Handbook of Marine Mammal Medicine

CRC Handbook of Marine Mammal Medicine

AAP Prose Award Finalist 2018/19 For three decades this book has been acknowledged as the most respected scientific reference specifically devoted to marine mammal medicine and health. Written by approximately 100 contributors who are recognized globally as leaders in their respective fields the CRC Handbook of Marine Mammal Medicine Third Edition continues to serve as the essential guide for all practitioners involved with marine mammals including veterinarians technicians biological researchers students managers keepers curators and trainers. The 45 chapters provide essential information for the practitioner on pathology infectious diseases medical treatment anesthesia surgery husbandry health assessment species-specific medicine medically pertinent anatomy and physiology and global health concerns such as strandings oil spills and entanglements of marine mammals. Covers all aspects of marine mammal veterinary practice Written by internationally acknowledged experts Adds new chapters on Ophthalmology Dentistry Ethics Oil Spill Response Health Assessments Whale Entanglement Response Dive Response and Biotoxins Richly illustrated in color throughout the new edition including updated anatomical drawings and extensive photographs of ocular lesions Provides guidance to websites that regularly present updated information and images pertinent to current marine mammal medicine such as imaging and stranding network contacts Discusses ethics and animal welfare. The book guides the reader through the veterinary care of cetaceans pinnipeds manatees sea otters and polar bears. In addition to summaries of current knowledge chapters provide information on those digital resources and websites which present the latest information as it emerges in the field. The CRC Handbook of Marine Mammal Medicine Third Edition gives a call to action for scientists to experiment with new endeavors to engage and inspire current and future generations to care for marine mammals and the marine environment and work together to find solutions. As the most trusted reference for marine mammal conservation medicine and for marine mammal medical facilities around the world this book needs to be in your library.

GBP 205.00
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Empowering Women in STEM Personal Stories and Career Journeys from Around the World

Empowering Women in STEM Personal Stories and Career Journeys from Around the World

Women in STEM are constantly facing new challenges every day. By sharing their stories and the ways in which they already have and continue to overcome these hurdles they can help others find the strength to persevere and succeed in these fields. This mix of authors from varying backgrounds all share the same passion – to encourage more women into STEM – and they have placed their proverbial hearts on their sleeves and documented their journeys to inspire readers to either enter or stay within STEM fields. Empowering Women in STEM: Personal Stories and Career Journeys from Around the World discusses the application process of root cause analysis and ways to introduce STEM to other generations. It offers an insider view of the armed forces and allows readers to gain more perspective on ways male advocates can help female colleagues in STEM fields. It includes a father’s perspective on change within the engineering industry how he’s mentoring new female engineers and ways to help them as they evolve. The book captures firsthand accounts of STEM professionals in various fields as they recount experiences that have helped them to navigate their own career paths. This book also demonstrates how life doesn’t have to follow the timelines proposed by society and how females can become CEOs and command other top-level positions in engineering companies. In addition to having women from across the globe share their stories about various fields readers will hear from both military and civilian male advocates who share ways to empower others within the industry. This book is written for professionals who may be considering a switch of career or deciding to leave STEM. It is also useful to university students who are trying to figure out their career choices and paths and gain more insight into possible career opportunities in STEM. Meet the Authors! http://strategicreliabilitysolutions. com/empowering-women-in-stem-personal-stories-and-career-journeys-from-around-the-world/ | Empowering Women in STEM Personal Stories and Career Journeys from Around the World

GBP 26.99
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The Astronomy Revolution 400 Years of Exploring the Cosmos

The Astronomy Revolution 400 Years of Exploring the Cosmos

Some 400 years after the first known patent application for a telescope by Hans Lipperhey The Astronomy Revolution: 400 Years of Exploring the Cosmos surveys the effects of this instrument and explores the questions that have arisen out of scientific research in astronomy and cosmology. Inspired by the international New Vision 400 conference held in Beijing in October 2008 this interdisciplinary volume brings together expanded and updated contributions from 26 esteemed conference speakers and invited others. Looking beyond questions of science to the role of moral responsibility in human civilizations the book offers the unique vantage points of contributions from both Eastern and Western cultures. Extensively illustrated in full color this book consists of six parts. Aimed at young scientists the first part presents perspectives on creativity and technology in scientific discovery. In the second part contributors examine how the telescope has impacted our knowledge of the Universe—from the formation of galaxies to the death of stars. The third part of the book outlines some of the challenges we face in understanding dark matter dark energy black holes and cosmic rays and the fourth part discusses new technologies that will be useful in attacking new and unresolved questions. The fifth part of the book examines the intellectual impact that the telescope has had on society in China and in the West. The book concludes with an investigation of big questions: What is the origin of the laws of physics as we know them? Are these laws the same everywhere? How do these scientific laws relate to the moral laws of society? Does what we know depend on cultural ways of asking the questions? Is there life elsewhere? And what about the questions that science cannot answer? Celebrating the historical significance of the telescope this unique book seeks to inspire all those involved or interested i | The Astronomy Revolution 400 Years of Exploring the Cosmos

GBP 59.99
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Innovative Solutions What Designers Need to Know for Today's Emerging Markets

Innovative Solutions What Designers Need to Know for Today's Emerging Markets

Expanding into emerging markets brings with it a specific set of challenges for designing products and services. Not only do cultural differences play a role in what how and why customers behave the way they do but existing technologies distribution channels and the wants and needs of consumers become additional challenges when establishing market shares in the developing world. Innovative Solutions: What Designers Need to Know for Today's Emerging Markets describes the landscape of these new markets and discusses research and design methodologies tailored to them. Local designers and researchers offer insight directly from the depths of India China and other parts of the world. They take an in-depth look at user research methods in underserved communities new tools such as ecosystems mapping to define the elements impacting innovation and design decisions and methodologies to develop solution spaces based on the output from user research studies. The book then presents real-life examples through case studies and interviews. The case studies draw not only from the authors’ work with clients such as HP Labs Nokia Haier Philips Intel and A Piece of Pie but also from user experience and the results of innovation research across the globe. The interviews include conversations with leaders in innovation such as Roopa Purushothaman Tapan Parikh Ram Sehgal Steve Portigal Dmitry Volkov and Darelle van Greunen. A fascinating perspective of the users and ecosystem in emerging nations the book provides deeper insights on how a user-centered innovation and design approach has been applied in practical settings. Examining the challenges of innovating and designing for emerging markets it incorporates research and practice to explore new ways of uncovering the riches and opportunities in innovation and design for emerging markets. | Innovative Solutions What Designers Need to Know for Today's Emerging Markets

GBP 69.99
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Family Medicine in the Undergraduate Curriculum Preparing medical students to work in evolving health care systems

Family Medicine in the Undergraduate Curriculum Preparing medical students to work in evolving health care systems

It has been recognised by governments and healthcare organisations worldwide that for Universal Healthcare in pursuit of Health for All under the Sustainable Development Goals to be achieved effective primary care that is integrated accessible and affordable for everyone is essential. This practical guide is the first designed specifically to support those planning and conducting family medicine/primary care education within medical schools around the world. It offers medical educators a collection of concise easy to follow chapters guiding the reader through the curriculum requirements with key references for further detail. Plain English and practical deliverable advice adaptable to different contexts ensures the content is accessible to those educating medical students in any country while the structure within sections ensures that family medicine doctors and educators can dip into chapters relevant to their roles for example curriculum design for academic educators or teaching methods for those educating in clinical practice. Key Features ■ The first “how-to” guide dedicated to effective integration of family medicine teaching into medical school curricula ■ Offers a strong evidence-based framework for integrating family medicine into medical schools ■ Wide in scope for academics and educationalists at all levels and in all geographies reflecting and embracing the experience and variation in family medicine across the globe to produce pragmatic and effective information on which medical schools can base change ■ Step-by-step introduction to the processes of literature review (establishing the existing knowledge base) choosing a topic research questions and methodology conducting research and disseminating results ■ Supported by the WONCA Working Party on Education The book is edited and authored by members of the World Organization of Family Doctors (WONCA) Working Party on Education which is ideally placed to offer a strong platform for medical schools to integrate family medicine whatever the local context enabling all future doctors whatever their career aspiration to understand the importance of family medicine to health systems and holistic medicine and encourage family medicine doctors to inspire students to consider a career in the field. | Family Medicine in the Undergraduate Curriculum Preparing medical students to work in evolving health care systems

GBP 32.99
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